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Canoo

2022-24 Travel, Lifestyle

Website design for Canoo to market the app, and publish content valuable to new immigrants.

canoo website hero
Design
Web

The Canoo website, built on WordPress, serves the purpose of creating strong brand awareness amongst their audience.

The app and the website have a dark theme, which allows the pictures of national parks, galleries, and museums to take centre-stage.

canoo.ca

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Blog listing on home page
Section on donate page
Section on donate page
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Search

The redesigned website’s most successful new feature has been the Canoo blog. The blog has allowed the team to create new guides, write about member experiences, and highlight partnerships and their benefits.

  • 1 million monthly search impressions
  • 300,000 new users
  • 30,000 clicks
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media assets
explore page
donate section
donate section
banner
banner
404 page
404 page
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credits —

Design

Kasturi, Bhavya

Creative Direction

Kasturi