Flipkart acquired Sasta Sundar in 2021, a very popular e-pharma app in West Bengal. As Flipkart Health+, it needed new strategy for a nation-wide launch in phases.

Few quick and continuous iterations later, Flipkart Health+ now has an improved experience and swanky new interface fits for the trust and quality the brand commands.

As part of this partnership, 3 Sided Coin and Studio Oblique created tons of experiments to adapt new technologies early - AI personalization, communities - that allowed to imagine the platform beyond a simple e-pharma app.

We are currently under an NDA so a case-study outlining the entire process and solutions will come in future. Flipkart HealthPlus ceased operations in 2024.

We can help you with a similar strategic research and design requirement.