Flipkart acquired Sasta Sundar in 2021, a very popular e-pharma app in West Bengal. As Flipkart Health+, it needed new strategy for a nation-wide launch in phases.
Few quick and continuous iterations later, Flipkart Health+ now has an improved experience and swanky new interface fits for the trust and quality the brand commands.
As part of this partnership, 3SC and Studio Oblique created tons of experiments to adapt new technologies early - AI personalization, communities - that allowed to imagine the platform beyond a simple e-pharma app.
We are currently under an NDA so a case-study outlining the entire process and solutions will come in future.
We can help you with a similar strategic research and design requirement.